A few weeks ago (almost a month now) I saw the $1.80 method by Gary Vaynerchuk and was pretty interested to see if it would actually make a difference in my Instagram engagement. As you know, Instagram engagement is literally the most important tool for growth we have right now, and I’m all about trying new techniques! So, for two weeks, the $1.80 method and I were best friends, here is what happened.
the $ 1.80 method?
This method is where you pick out ten hashtags that pertain to your niche. From those ten hashtags, you add a meaningful comment to the top nine photos of each of them. Yes, girl, that means 90 comments per day! While I have always been an “engager” on Instagram, I definitely don’t think I was putting out 90 comments per day. So, after two weeks, I can say that am still doing it! I ran this experiment at the end of February until Mid-March.
The screenshot on the left is right before I started the $1.80 method. My numbers were dropping, and I just wasn’t seeing any growth in followers or engagement. On the right is right after the two weeks ended. If you ask me, it is a pretty big difference in reach, impressions, and profile visits.
Tips & tricks that I found along the way
Seriously though, 90 comments is a lot. I did it in addition to the regular engagement that I always do. The best way for me to complete that many per day was just so stretch them out over the whole day. When I had some downtime, I would do some comments. I also kept track on a piece of paper so that I knew that I was fully completing it.
When I was selecting hashtags to use, I also made sure that the hashtags weren’t too overpopulated, and that they were hashtags I used myself. Mainly, I just wanted to target an audience that I had on my Instagram, and that it would be content that I was genuinely interested in as well. Like I always say, staying true to yourself is always the most important part of really succeeding on Instagram!